Driving relationships between Ontario’s new car dealers, consumers, and government
The Trillium Automobile Dealers Association (TADA) proudly represents more than 1,000 new car and truck dealers across Ontario who generate an estimated $27 billion annually in retail automotive sales.
Our goal is to foster positive relationships between Ontario’s new car dealers, consumers, government, and the media, as well as provide information and services to our members on government-, manufacturer-, and consumer-related issues. Our representation of the retail new automotive industry focusses on legal, environmental, and consumer issues as it concerns new vehicle sales in Ontario.
Our dealer members represent all automotive manufacturer brands and franchises and are governed by our strict code of ethics. Every TADA dealer is a member in good standing with the OMVIC’s Consumer Services.
For more than 90 years, TADA’s members have proudly supported a variety of community initiatives, amateur sports teams, and charitable projects in their respective localities. We invite you to learn more about us, how our members contribute to the growth of your community, and how we help consumers make informed decisions when purchasing a new vehicle.