Ontario’s new car and truck dealers association for automobile dealers, consumers and government
For over 100 years, our association has been leading progressive and innovative work on behalf of new car and truck dealers. Since 1908, we have been co-operating with government and our members to establish fair and uniform business practices, standards of advertising and training, and proactive programs to enhance customer service for consumers.
The Toronto Automobile Dealers' Association began in an era when the horse and buggy ruled cobblestone streets. We’ve supported our members through over a century of boom and depression, peacetime prosperity and two world wars, and we’ve grown and changed with Canada itself. In 2012, we amalgamated with the Ontario Automobile Dealers Association to form the Trillium Automobile Dealers Association, serving new car and truck dealers across all of Ontario.
We’ve faced issues ranging from taxation and safety to fair sales practices. Some issues, from safety to government regulation, have remained virtually the same. We are committed to creating the highest possible industry standards and championing sound consumer protection practices. Our members offer automobiles with the best of new designs, performance standards, and technology, blended with a commitment to community.
TADA was devised by a small group of auto dealers in 1908 and has continued to play a significant leadership role in the growth of the Canadian automotive industry. Discover some of the milestones we’ve achieved over the years:
From the late 1960s into the millennium, TADA has adapted many changes. In 1973, we took over the entire operation of the auto show. One of the largest and most successful shows in North America, it moved from the CNE grounds to the International Centre before arriving at its new home in the downtown Metropolitan Toronto Trade Centre.
The industry continues to meet consumer needs. Today's cars are sophisticated computerized machines, with a host of features undreamed of only a few years ago. During this fast paced era, TADA has remained at the fore of lobbying for fair legislation, sound business practices, safety, and leadership in community affairs. We recently strengthened the industry's advertising code to make all advertising more transparent to consumers. The new guidelines typify the same commitment to high industry standards first established in 1908.
The Trillium Automobile Dealers Association will continue this tradition into the future to face new challenges posed by an entirely new technological era.
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